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Doubling the output with half the effort

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About O2 (Telefonica UK)

O2 is the commercial brand of Telefónica UK Limited and is a digital communications market leader. With over 23 million customers, O2 runs the 2G, 3G, and 4G networks across the UK and has over 450 retail stores. They also sponsor The O2, O2 Academy venues, and the England rugby team.


The Challenge

O2 (Telefonica UK) was advertising hundreds of jobs every month. It was an extremely time consuming, resource heavy process that required two full-time employees who were dedicated to posting these jobs manually to dozens of different job boards. O2 (Telefonica UK) wanted to reduce the time and resource spent managing job postings and so began looking at multi-posting platforms to work alongside their existing ATS.


  • Work with their ATS, as well as comparing costs and functionalities
  • Quick to post, fully optimised
  • Cost effective to maximise return on investment

Exceeding Expectations

Tomas Danhel, Attraction Manager at O2 (Telefonica UK) says: “After narrowing our choice down to two providers, we chose idibu as a they understood our requirements and presented the best all round solution”.

By implementing the Idibu solution, O2 (Telefonica UK) reduced their attraction team from five people down to one over the first 12 months. idibu also has allowed O2 (Telefonica UK) to optimise their internal process, save time, and reduce costs.

Tomas adds: “Now we publish jobs to multiple boards in just a few clicks which is a huge time saver. The support from idibu is amazing. It’s the best from any software supplier I have come across and I always get a fast, positive, helpful response. idibu is an essential tool which is critical to O2 (Telefonica UK) and we look forward to our continued partnership.”

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